PORSCIA YEGANEH®

All MADE IN ITALY

Be FOREVER

Lasting through changes in fashion trends

Be ROYALTY

The Royal Lady

Be EXCELLENT

All Made in Italy

Italian

Beautiful, Luxurious, Artisan

Italy evokes many things: the rich history of the impressive Roman Colosseum, the alluring scenery of the Amalfi Coast, and the unrivaled artistry of the Uffizi Gallery. With an unparalleled understanding of design, Italian artisans and designers are world-renowned for their expertise that combines skill, beauty and craftsmanship.

Our Ancestry

True Italian artistry is unique. Consumers expect a certain level of quality and luxury when they purchase a product with a “Made in Italy” label. But that tag doesn’t always mean what it should. PORSCIA YEGANEH® believes that when a product cites Italy as its origin, it should wholly be made inside of Italy. Beginning in 2014 with a single Instagram hashtag—even before hashtags were “a thing”—Porscia Yeganeh challenged the status quo in the fashion world with #AllMadeInItaly.

Then, in a game-changing move to set her company’s production process apart and ensure customers get what they deserve, Porscia Yeganeh paved the way with a label sewn onto all her products—the first ever to read “All Made in Italy”—and back up the claim. The label doesn’t just state the country of origin like every other company. It guarantees that everything from design to sourcing to manufacturing begins and ends in Italy—the country where Forever Luxury is made. Her eponymous luxury brand is the first anywhere in the world to use the inclusive label language that makes a promise to its customers about a product’s European origins.A commitment to authentic Italian-made styles drives everything PORSCIA YEGANEH® does. The company works only with authorized suppliers to ensure that every aspect of production begins and ends in Italy. Starting from the sketch process down to the very strands of thread and man-madeleathers, all styles are sourced, crafted and assembled by influential Italian artisans.

sustainable

“All Made in Italy” also stands for a dedication to sustainability. PORSCIA YEGANEH® partners exclusively with authorized Italian suppliers who adhere to the company’s social, environmental, and technical standards. By carefully selecting the producers and suppliers at every stage of production, PORSCIA YEGANEH® helps keep the local economy strong and vibrant.When you see the “All Made in Italy” label, you know that you are getting a premium piece that was made exclusively on Italian soil from Italian materials, a piece that provides Forever Luxury for years to come and a piece that was made with a strong commitment to sustainability.As with the great works of Roman and Italian architecture that inspire so much of the PORSCIA YEGANEH® designs, Forever Luxury is a commitment to quality, authenticity, and lasting through the ages.Forever Luxury expands upon the traditional definition of “luxury,” enhancing a product’s worth by ensuring pieces are timeless, remaining in style now and future with an increase in value over time, like a vintage piece.Become the proud owner of a fashion heirloom that can be passed down forgenerations to come!”

FOREVER–Lasting through changes in fashion trends
ROYALTY–The Royal Lady
EXCELLENCE–All made in Italy

Be FOREVER. Be ROYALTY. Be EXCELLENT.

-Porscia Yeganeh® –

sustainable

When you see the “All Made in Italy” label, you know that you are getting a premium piece that was made exclusively on Italian soil from Italian materials, a piece that provides Forever Luxury for years to come and a piece that was made with a strong commitment to sustainability.

Forever

As with the great works of Roman and Italian architecture that inspire so much of the PORSCIA YEGANEH® designs, Forever Luxury is a commitment to quality, authenticity, and lasting through the ages. Forever Luxury expands upon the traditional definition of “luxury,” enhancing a product’s worth by ensuring pieces are timeless, remaining in style now and future with an increase in value over time, like a vintage piece.

Become the proud owner of a fashion heirloom that can be passed down forgenerations to come!”

All MADE IN ITALY

Be FOREVER

Be ROYALTY

Be EXCELLENT

Italian

Our Ancestry

sustainable

sustainable

Forever

Be FOREVER

Be ROYALTY

Be EXCELLENT

We are reachable.